Raising Money for your School with Schoolpop

February 12th, 2008

I really love kids and even though I only choose to have one of my own I do what I can to help all kids especially when it comes to education. So when I was asked to look at a site called Schoolpop that offers simple elementary school fundraisers I was more then happy to do so. Now I have purchased things form kids that knock on my door or have parents bringing it to the office that range from candy to candles to popcorn and chocolate. They all have one thing in common, they are about 300% more expensive then buying the same thing from a store. Still we do it just to help out, right?

Schoolpop is totally different here is how it works strait from the Schoolpop website,

Simply register with Schoolpop and start shopping. You don’t need to purchase anything you wouldn’t normally buy. Just shop with hundreds of Schoolpop merchants online, in stores, or through catalogs, and you’ll automatically earn contributions for your favorite school or nonprofit.  All of our merchants are committed to helping your community by contributing a percentage of your purchases to the school or nonprofit of your choice.

The beauty is you just buy things you would buy anyway and a percentage goes to your school of choice. To make this successful PTAs and Student Groups will need to be sure to advise the students and parents of the options but it is clear a decent sized school could do very well if each parent made even two-three purchases a year. All that and we don’t need to send our kids door to door giving people an excuse to overspend and break their diets. These guys definitely make my list of recommended sites.

Learn How to Write a Busiess Plan

February 12th, 2008

Writing a business plan can be a daunting task the first time you do it. So many would be great entrepreneurs have a great idea and need funding for it, some even self fund or boot strap their business and they all have big plans. They will tell you how big their company will be some day or why you should invest your money but most do not have a formal business plan.

Just this last week I was presented with a new idea that I really thought was excellent and the entrepreneur was clearly working hard and committed to getting the product to market. She was excited, smart and full of enthusiasm and of course wanted me to invest in her idea.

Now here is the reality the venture could be huge or a huge flop and that risk is always present so the risk is not why I turned her down. Nope it was the lack of a business plan that did it. She even had great packaging and was lined up to do trade shows and meet some perspective buyers from major retail chains. The risk is still there so I must make a risk assessment as an investor.

How I make a risk assessment

This is pretty simple I know the results if the product totally flops that is a 100% loss right? Yet what a business plan will tell me is what I can expect to see in gross sales and return of investment at various levels of success. How can an entrepreneur expect investment if they can’t even tell me the return I will get and in how long if things go right, mostly right or moderately successful. I need the numbers for all those out comes to weigh the risk reward, without that I can’t even get started.

I also may not understand the market, the supply chain, the competition and the total market cap and opportunity in a new niche.   I need it spelled out and I need to understand the marketing that the company will use to communicate its message to the world. Additionally if I am to put my money or even just partner with assistance/consulting with a company need to know their vision.  More importantly I need to know they understand their own vision. All of these things are addressed with a proper business plan. Even if you don’t want investors you need a business plan to be sure you have your own vision right, your own risk/reward ratio strait and to help you make the right decisions.

How do you do it? Easy turn to one of my heroes in business, Donald Trump for some free assistance. Trump University offers a free How to Write a Business Plan course you can sign up for and lean a ton from. I also recommend the excellent free business templates available from Score. They have templates for business plans, financial work sheets and other needs.

Use Infomercials to sell your products

February 7th, 2008

I am first and foremost a believer on marking online for any and all services and products today. I have marketed everything you can think of online from 20 Dollar informational DVDs to multi million dollar pieces of heavy construction equipment to legal service and even how to make money online products.

That said there is still a ton of power in using “old media” like television advertising so when I was asked to have look at a website that produces and promotes TV Commericals and Infomercials I was happy to do it. The company is called Hawthorn Direct aka, DRTV.

What I really like about Hawthorn Direct is the fact that they are very good at integrating your marketing efforts and tracking the exact results from each campaign.   Nothing is more important in marketing and advertising then knowing your exact ROI for every effort, so for that reason Hawthorn Direct makes my list of recommended sites for business owners.

Protected: The easiest way to make money online

February 7th, 2008

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Beat your traffic ticket with TicketBust

February 5th, 2008

Look I am not for driving like a maniac or speeding in school zones but I also really feel that most traffic tickets are nothing but another revenue source for our bloated government. As my blog is about keeping money in your pockets rather then putting it into bad investments (is their a worse investment right now then our Government?) when I was asked to look at a new website called, Ticket Bust , that shows you how to fight a speeding ticket I was happy to do it.

Unfortunately these guys seem to only be available in California but if you live there I would have a look at their website.  They are so confident that they can help you they offer a money back guarantee and that is one of the reasons they make my list of recommend sites.   The reality is traffic tickets are one of the legal issues most of us have to deal with sooner or later (I have had to), so I am glad their are companies out there like this to help consumers.

So please comment below, have you ever used a service like this to handle a ticket?  How did it work?  Have you ever beaten or gotten a ticket reduced on your own?  If so how?

Selling products of services online

January 30th, 2008

In my site philosophy I explain in commandments 4 and 5 that I think every person today should be to some degree “self employed” and have some business of their own. Today the easiest way to make that happen is to make your money with internet marketing and one of the best things you can sell are either software that is down-loadable or informational products that can also be downloaded. With that all you need to do is create the product and market it, there is no inventory, no shipping, no real expenses.

To do it right though one thing you will definitely need though is ecommerce software or what is commonly referred to as an online shopping cart.  I was recently asked to check out a site called AmeriCommerce which provides the tools to do this.  I found there software is very easy to integrate and quite robust at the starting price of only 39 Dollars a month and if you need help with integration or even some help with web design they can provide that as well.

I like this platform for a few reasons

  • Easy integrations with Google Check Out and PayPal
  • Very stable platform that is simple but also robust for power applications as well
  • It is search engine friendly
  • Offers a ton of features
  • Tracks your ROI (return of investment)
  • Allows you to set up affiliates programs
  • And a ton more

So check out AmeriCommerce if you need a good shopping cart program and the best news is they offer a 14 day free trial with every program so you can be sure of their quality of service before spending any money, for that they make my list of recommended sites.

Another prime rate cut is comming

January 29th, 2008

Well if you did not start a refinancing process when I suggested it before you may want to hold a few more days for a bit lower of a rate. Everyone is expecting yet another slashing of the prime rate after the Fed’s meeting at the end of this month. I don’t predict another big cut and while the media is using the term “slash” I think we will see perhaps another 1/8th - 1/4th. That won’t mean a ton more then the last cut already meant but it will make a difference to some who are on the “edge” of making mortgage refinancing a good decision.

To me the real opportunity here is for real estate investing. Loans are lower then any time in history and houses are sitting by the butt load. Right now is a great time to find an incredible deal on investment property. It is however not a time to be stupid and go into highly leveraged deals. What you are looking for right now is a property at 10-20% under even the current depressed value, a property that you can afford to have for a year to 18 months with out a tenant and still have no financial grief.

This is a big part of why the rich always get richer. If you are in good shape money wise right now and can afford 1-3 small properties in this fashion you stand to make very big investing returns in the next 5 years. If however, you are dead broke or swimming in debt you just have to sit back and watch all these great deals sit. This is a very bad time to be in the property flipping business. With the massive inventory out there, suppressed market and probably a 2 year recession ahead it is a great time to be buying the best deals you can find and afford, holding on to them and renting them as you can.

This is exactly why I always say the reason to build wealth in many ways is to live good in bad times.

A great way to connect children to their roots

January 28th, 2008

If you have read this blog for any length of time then you know I am big on teaching children to save, invest and understand money from an early age. What I have observed in talking with people from many generations is that there is a direct correlation between how a person views both money and debt and what generation they come from.

My Grandfather’s generation saw debt as a prison and felt that you should scrape and save every penny you could. My father was a lot like his grandfather and passed much of that wisdom to me but yet his generation was more open to some debt and some more free spending. In my generation people live in debt (I am a Gen X’r) and the Y generation is graduating college with enough debt to fund most first home mortgages. With each succeeding generation comes more spending, less savings and more debt.

I really feel it was my firm connection to immigrant grandparents that went through hell to get here, then dealt with the great depression and then served in World War 2 that cemented my firm conviction in the principles of saving, keeping debt low and always planning for a “rainy day” that I discuss on this blog.

One thing I think parents can do with children to ground them in these sound principles is to make sure they are connected to their roots. So when I was asked to look at a website where you could build a family tree for free I was happy to do it.   The site is called Tribal Pages and it is very cool and at a cost of free it is a great low cost activity for you to do with your kids and involve the rest of the family.

As you build out your tree you have you are able to do it on your own free web page, other family members can view it online and help you fill in missing spots. (Don’t worry if you are not technical it is a very easy system to use.) I firmly believe that a child that knows their past and how hard their ancestors worked to ensure they could have the opportunities we do today will be more likely to value money and opportunity. When I interview and hire people from Gen X and Gen Y, I see a ton of “entitlement attitude” and it really bothers me. Most people today seem very disconnected from the reality of just 50 years ago.

So if you want your kids to value what they have and in fact if you want to value it more yourself I encourage you to research your past, build a family tree and understand why we have so much opportunity today. Research the values of your family a generation or three ago and build that connection. Tribal Pages definitely makes my list of recommended sites for providing a great service at no cost that helps families understand and preserve their identities.